10 Summer Fashion Tips

We can’t all be as fashion forward as him!

Let’s face it, fashion can be confusing. Most of us can follow basic trends, but when it comes to the latest and greatest, it can be hard to keep up! That’s why we here at St Croix | White Way have compiled ten fashion tips sure to make you stand out this Summer!

  • 1. Bright Neon Colors
    With neon, a little goes a long way! Skirts, dresses, cardigans and jeans wear this trend well. You can also add neon to your wardrobe in more subtle ways (think belts, shoes, purses and jewelry) to accent base neutrals (black, white, khaki and navy) and give them a fresh look this season.
  • 2. The Chic Sheath
    Classically cut and sleeveless, sheaths pair easily with jackets, cardigan sweaters and a variety of shawls and wraps when you want to dress them up. While still a great choice, think beyond the LBD (a.k.a. the little black dress) when it comes to this style. White, brights and those with subtle prints offer a fresh twist on this perennial favorite for work and social events.

  • 3. Beige Shoes
    Beige shoes in a variety of styles and heel heights complement bold colors and soften dark neutrals. They work well with and without hosiery – just ask Kate Middleton!
  • 4. Bold Prints
    Worn on a single piece of clothing and well-coordinated with a solid top or bottom, strong, bold prints become the centerpiece of an outfit and can help you stand out in all the right ways. While not the easiest look to pull off, strong prints are also being worn from head-to-toe this season. Consider a wide belt at the waist to break up the pattern a bit. Two different prints on two different pieces of your outfit can also work well when each print contains a consistent color theme, fabric, weight and style.
  • 5. Soft, Pleated Skirts
    Soft pleats falling from the waistband of a skirt made of a light-weight summer is a chic and ladylike way to dress this season. Some styles are short, some are long and others graze the knee. For work, pair a knee-length pleated skirt with a structured short jacket for a current and appropriate look that shows off an hourglass figure. For non-working hours, a tight tank tucked into the waistband of a pleated skirt can show off a toned upper body while camouflaging fuller hips.
  • 6. Oversized Earrings
    Combine them with other bold accessories such as bold cocktail rings, weighted cuffs, thick, woven belts and platform wedges or wear them on their own. If you decide to coordinate a necklace with them, long layered options tend to work best. Large gold and silver hoops may be all you need to tackle this trend!
  • 7. Structured Bags
    Their signature “clutch” handle makes them more structured than hobo-inspired looks. Many feature longer straps so you can wear them messenger style across your body. Pick a hue you love and wear it with everything!
  • 8. Crochet & Lace
    We are not talking about your grandmother’s tablecloth and curtains here! Instead, think of these two textures working in a modern way to give spring and summer outfits some clout and feminine style. A crochet maxi skirt with a flat sandal, tee shirt and fun accessories that work with the weight of the crochet is easy to wear and hides less than perfect legs. If you have a black lace dress tucked away in your closet, pair it with a beige sandal or peep-toe pump to freshen it up for the season.
  • 9. Bronze Metallics
    While silver always works in warm weather and gold hardware still adorns most designer bags and the like this season, bronze has snuck in as the metal of choice for fashion A-listers. Naturally warm and vibrant, it looks particularly well with navy’s, plums and, of course, black, white and khaki. Bronze is also a significant make-up trend – brush it on your cheeks as well as eyelids and lips!
  • 10. Patent Leather
    This high-gloss, waterproof material has been used primarily to make black shoes for decades. Although you can wear it year round these days, it still shines best with lighter fabrics and styles. This season, expand your patent leather collection beyond a pair of black patent shoes. A red patent peep- toe can brighten up a navy suit and a straw bag with patent detailing can go to the office as well as the beach. Even flip-flops go from drab to fab when created with patent leather!

And of course, be sure to bring all your fashionable garments in for regular cleaning at St Croix | White Way!


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Production Spotlight: Clothes Barcoding

St Croix | White Way Cleaners does a lot of dry cleaning; 19 stores worth to be exact. With the amount of drycleaning and laundry we do, you may wonder how we keep track of it all.

Some cleaners use permanent marker to write a customer’s name on their clothes; others use less invasive systems like temporary plastic tags or wash resistant paper. While these options “work” they are not ideal, and can easily lead to lost garments, especially when dealing with high volumes.

At St Croix | White Way we’ve gotten keeping track of garments down to a science. Using a sophisticated barcoding system we’re able to keep track of your items no matter where they are in the process.

Barcodes like this one identify store information about your garment in our computer.

The first time you bring in a new garment, a barcode is added to that item. This barcode is then associated with your account and preferences, so that anytime you bring the item in we can instantly see who it belongs too. We can also see your cleaning preferences, such as starch levels or boxes vs. hangers for your dress shirts. It also identifies the garment by color, pattern, fabric and brand label so that we can easily identify which of your garments we have and where they are in our process at any time.

Garments move through many stages to restore them to their optimum condition.  Each step of the way we read the barcode and record data about who, how and when it was processed.  All of this information is available to us in our computer system.  Once your garment is cleaned, pressed and inspected, it is sent to our automatic assembly system.   There an employee scans your item’s barcode and places it on a hanging conveyor system attached to the bagging machine.

The computer system is smart enough to read the barcode and group it with your other garments, being careful to never put more than 4 garments inside an order. Once four of your items are on the assembly system, the computer system offloads the garments together with a printed ticket and advances them to the automatic bagger, all without human intervention!!! The bagger then pulls a custom, biodegradable plastic bag over the clothes, careful not to waste any extra plastic.

The barcoding system is extremely useful. It lets us know all the details of your garments very quickly; how many times we have cleaned a garment, who pressed it, who marked it in and where it is stored can all be figured out with one quick scan.   There have been many times where we’ve noticed a customer dropped a garment in our parking lot on the way to or home from one of our stores.   We give the garment a quick scan and know everything about the garment in an instant. Without our barcode we’d never know whose garment it was, much less who to contact!

Keep watching our blog for more Production Spotlights!

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Keep Your Clothes Looking Cool This Summer!

With the weather getting warmer and summer approaching, we thought we’d take some time this week to give you a few tips for keeping your clothes looking their best no matter what your summer has in store for you!

Perspiration shows up particularly in underarms, collar, back and waistbands of garments. It may not be noticeable at first, but oxidizes over time, becomes darker and it ultimately stains clothing. Garments should be washed or dry cleaned regularly so the perspiration residue is removed when fresh, thereby preventing permanent damage.

Sunscreen and sun tanning lotions contain ingredients that can cause stains. It is best to apply the lotion and let it dry before dressing. Wash your hands thoroughly before touching your clothes. When cleaning your clothes, follow the care instructions carefully. When washing, pre-treat the stain with a prewash product, then launder in the hottest water that’s safe for the fabric or have it Dry Cleaned. Remember to point out and identify the stain to your drycleaner.

Spills seem inevitable in the summertime – outdoor parties, barbecues and light color clothing can spell disaster. If the stain is water-based, like soda, coffee, juices, wine and most fruits, and the item is washable, dab, do not rub, the stain carefully. As soon as possible, wash the item according to care instructions. Remember that sugar-based stains such as those from fruits should be washed within 24 hours to prevent yellowing.

For oily stains, such as salad dressing, cooking oil, meat juice, butter, and lipstick, the best approach is to blot, do not rub, the stain carefully with a dry, clean white cloth. Do not use water and do not rub the stain as this can set it and break the surface fibers. Oily stains are most safely removed by dry cleaning when the stains are fresh; so do not delay in having the garment cleaned. Be sure to identify the stain to the drycleaner. If you do not know the nature of the stain, it is safest to assume that the stain is oil-based.

As always, if you have any questions about fabric care or stain removal, let us know! Our world famous “Dry Cleaning Geeks” are more than happy to help!

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Merrick Employee Spotlight: Matt

Following him into the office building with the rack of clean garments, smiling, and excited to see his customers, it would be hard not to imagine that Matt has been doing this for over ten years. A seasoned veteran when it comes to delivering dry cleaning, Matt loves his job, and can think of nothing he’d rather do.

But Matt is no ordinary delivery man.

For the past 10 years, White Way/St Croix Cleaners has worked with Merrick Inc., a local charity based in Vadnais Heights, to offer mentally handicapped employees a chance to be a part of the community.

Merrick offers mentally handicapped individuals opportunities for community inclusion and participation, social relationships, skill building, and/or person futures. Each individual is assessed based on their unique passions, values, gifts, interests, skills and preferences so they are placed within a job that aligns with their needs. At White Way and St Croix Cleaners, about 8 individuals help with the delivery services.

“Each person has their own individual delivery stops and customers.” Amy Jacobsen, one of the managers and delivery drivers explains. Four days each week, the crew packs up the finished garments at White Way’s main plant on 7th Street in St Paul. They will then deliver the garments to apartments, condos, office buildings and residential areas, while picking up new bags to be checked in and cleaned for the following days.

Today he is dressed in nice black pants with a burgundy White Way jacket embroidered with his name. Matt was born with Downs Syndrome, but has never let that set him back. He tells me today (Tuesday) is his busy day. He knows all his clients, exactly where to place their clean clothes and where to pick up the dirty. He knows all their names, and their garage codes. He tries to make sure he can listen to Johnny Cash on the Radio at 12:15 each lunch hour.

His favorite part of the job is meeting new people. He tells me one of his stops is at a retirement home where he is able to talk with all the people there and they sometimes give him popcorn.

He looks and acts very professional, even showing me his homemade business card. This week he is a Ranger, while last week he was a Police Chief, and the week before, a Blacksmith. Before he loads the van with the recently cleaned garments, taking great care as though they were his own, he tells me about John, the White Way employee with whom he says is his good friend. They have “man-to-man talks” and he explains that John is even teaching him how to use the computer.

When Matt isn’t working, he is an avid musician. He likes to “Just mess around” playing guitar and using the turntables in his basement, both of which he claims he is pretty good at. “But not as good as Johnny Cash!” Matt claims, and tells me that he makes sure to listen to the 12:15 lunch hour on K102 each work day when the delivery van is driving around.

Matt is proud of his regular customers, whom he has known since he started working the delivery truck. There is nothing else he’d rather be doing, saying “I like it here.”

“A lot of customers have cards, treats and even Christmas presents for Matt and the others,” Amy says. The relationship between White Way/St Croix Cleaners and Merrick has been extremely beneficial for everyone involved, and is expected to continue for years to come. “It gets [these individuals] out into the community. They’re not just people with disabilities.”

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